In 2011, almost 426,000 external visitors (+24%) browsed our website and created more than 1,731,000 page views (+10%). That's an average of 35,500 visits / 144,250 page views per month or 1,184 visits / 4,808 page views per day.
The most popular pages are:
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Homepage (150,260)
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Consultants directory (88,598)
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Contact us (82,869)
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How to get to St Helier and Queen Mary's hospitals (61,242)
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Wards at St Helier Hospital (56,290)
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How to get to Epsom Hospital (54,435)
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Current vacancies (52,491)
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Hospital addresses and phone numbers (49,333)
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Wards at Epsom Hospital (46,461)
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Work for us (38,913)
(Page views in 2011)
The majority of visitors came through search engines (88%), followed by referrals (links from other websites, 6%) and direct traffic (bookmarks, typed URLs, 6%).
The top three referring sites are:
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NHS Choices (www.nhs.uk)
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NHS Jobs (jobs.nhs.uk)
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Facebook (facebook.com)
12.5% of all visits (53,152) came from people using a mobile device like smartphones or tablets. This is almost three times as many as in 2010.
37% of visitors are returning to the site, 63% are new visitors.
Apart from the UK, most visitors come from the United States, India and Australia amongst many others.
During 2011, most people visited the site in November (40,571). The lowest number of visits was recorded in April (28,789). During an average day, most people visit the site between 11am and 12noon (8%).
Social media
At the end of December 2011, we had almost 1,650 followers on Twitter, and more than 110 people 'liked' us on Facebook. That's a whopping 885 followers and 61 'likes' more than in December 2010.
Page ratings
At the bottom of most pages, we ask visitors to let us know what they think about the page by rating them. And more than 100 visitors do so every month.
In 2011, almost 71% of visitors who rated pages on our website were either 'very satisfied' or 'satisfied', and only 29% were 'dissatisfied' or 'very dissatisfied'. This is about the same result as in 2010.
